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Furniture World – “MIT Sloan Professor Finds Online And Offline Prices Identical 72% Of The Time” – The Billion Prices Project

Furniture World – “MIT Sloan Professor Finds Online And Offline Prices Identical 72% Of The Time”

Many shoppers assume that online prices are lower than in-store prices. However, a recent study by MIT Sloan Prof. Alberto Cavallo found that prices are actually identical about 72% of the time for products sold both online and offline.

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